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(RNS) Muslims in commercials are still rare, but that could be changing as the acceptance of Muslims accelerates across America.


  1. first commercial is great, second commercial…….shut the [expletive deleted] up……all stereo…

  2. Not to be snarky, but I caught the name Mustafa, but the only thought that went through my head was “Hey, that name was in the movie “Lion King”, but in talking to my grandchildren I learned I was wrong.

    The premise of the article rests on a recognition of this name with a religious belief. Perhaps I am less exposed than some, but I didn’t put those two together.

    Hopefully in the future no name will be automatically associated with any religion as it is stereotyping, which is a type of prejudice. Hopefully in the future man will learn that all religion is just superstitious beliefs held over from history, and instead of relying on it to run society, which has only caused war, we will instead use logic and reason, and settle our difference peacefully.

    Religion is poison!!

    • “Religion is poison” That statement my be interpreted as “Islamophobic”. Maybe you should have added “except Islam”

      • Don, Thank you for your comments. Perhaps, “Religion is poison!!” could be interpreted as islamophobic by someone who wished to twist it as such, but not those who are honest, sane and have even a rudimentary education. Also, islam was not excluded purposely as it is also a religion.

        Religion is poison!!

  3. “The market is telling us that it isn’t weird anymore to see Muslim consumers behaving like any other Americans.”

    Unfortunately, “any other Americans”, for the most part, still means not *behaving* like a Muslim! This commercial would NEVER be made with anyone wearing *any* kind of Muslim headwear (or even with a long beard, most likely). Sadly, most still consider that “scary” and “un-American” or not acting like a “real” American or assimilating.

  4. Daniel Berry, NYC

    The tragic aspect of this story is that it shouldn’t be a story Muslims were part of the American scene long before the smear-job they received at the hands of Cheney, Bush & Co in the wake of 911. That it IS a story is a testament to the effectiveness of peddlers of ethnic-based hate who invariably align themselves with conservative politics and politicians. Perhaps even more sad is that many in the US perceive such conservatives as typifying religious people of all stripes. For me, as a left-wing, faithful Anglican Christian, that is deeply disturbing.

    • Smear job at the hands of Bush..?? How so??!!! Days after 9-11 he spewed that preposterous “Islam is peace” mantra. He might as well have said AIDS is a condition of good health. The ones who got smeared with this nonsensical lie was the western world. Although Bush is so dumb he probably actually believes it.

  5. We should accept Muslims and moderate forms of Islam. Islamic gender discrimination and the idea that women should be invisible or partially invisible in public is against our liberal Western notions of equality. These ideas should not be accepted and normalized. People should be allowed to practice retrograde religious prescriptions, but we do a disservice to our social ideals to see Islamic inspired discrimination of women, gays and free thinkers as a good thing. Remember it is wrong to discriminate against people, but Islam (like any religion) is a set of ideas (many of which haven’t changed since the dark ages) and it is o.k. to disagree and reject those ideas. Just like it is o.k. to reject republic tax policy or democratic social programs, etc.

    Hijab is an attempt to cover women so that they are visible only to the men that own them (husbands, fathers, etc). Many muslims don’t accept it, but many white liberals think it is somehow progressive because they confuse religion with race & ethnicity.

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