Gold, Frankincense, Myrrh and … Red Bull?

Apparently the angels descending from the realms of glory on that first Christmas in Bethlehem weren’t the only ones with wings … Reuters tells us that energy drink giant Red Bull has pulled an ad in Italy that featured a fourth Wise Man bearing a fourth gift-a can of Red Bull-to the infant Jesus. The […]

Apparently the angels descending from the realms of glory on that first Christmas in Bethlehem weren’t the only ones with wings …

Reuters tells us that energy drink giant Red Bull has pulled an ad in Italy that featured a fourth Wise Man bearing a fourth gift-a can of Red Bull-to the infant Jesus. The ads were pulled after an Italian Catholic priest didn’t get the joke.

“The image of the sacred family has been represented in a sacrilegious way,” Father Damanti told Corriere della Sera. “Whatever the ironic intentions of Red Bull, the advert pokes fun at the nativity, and at Christian sensitivity.”


Ecumenical News International is reporting that the furor has now spread to Poland.

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